If you decide you would like to invite guests to be interviewed on your podcast, there are a number of ways to find people connected with your topic or niche who will be able to deliver the kind of relevant information that your audience will be eager for. 1. People you know Start with people… Read More »
If you are thinking about starting your own podcast in order to market your business, there are several essential podcasting tools you can’t do without. Let’s look at the most important first, down to “nice to have if you can”. 1. A high-quality microphone You can usually buy a good mic for less than $100… Read More »
Many people publish their podcasts for free, and that is good for marketing purposes so you can get your name and brand in front of a wider audience and sell more products and services. But there are also a number of ways to make money directly from your podcasts. 1. Affiliate marketing Sell products for… Read More »
Once you have decided to launch a podcast, the next main concern for most people is how to grow an audience for it. Your growth and marketing plan should actually be built right into the podcast. 1. Give it a strong, interesting name It needs to appeal to your niche and be searchable on sites… Read More »
There are many places to get inspiration for your podcasts. In the same way that you will often find inspiration for your blog posts, so too can you find inspiration for your podcasts. 1. Brainstorm When you are first starting your podcasting, it is probably because you feel inspired to do so and have at… Read More »
Many people start podcasting with passion and enthusiasm, only to lose interest a short time later and abandon their channel. Or, they work really hard, but can’t seem to grow their audience. Here are some of the most common podcasting mistakes to avoid if you want to create a popular and successful podcast. 1. Not… Read More »
Once you have booked guests for your podcast, it will be time to start preparing for what you hope will be a great interview. There are a number of questions to ask in each interview that can break the ice and get the interview off to a good start. These questions can apply to every… Read More »
There are a number of ways to conduct an interview on your podcast that can contribute to its success. 1. Be organized Know how long the interview will take and how many questions you plan to ask. When inviting your guest, you can then give them an idea of how much of a time and… Read More »
Once an online marketer begins to think about starting their own podcast, they will often get nervous because they have so many unanswered questions. Here are some of the most commonly asked questions about podcasting, so you can decide whether or not it is right for your business. 1. What is podcasting? Podcasting is a… Read More »