Launching a new product is unlike anything else in running your business. You’re often dealing with a whole new class of customers who may not know anything about you. You’re dealing with new partners and affiliates you’ve never worked with before. Your support and fulfillment facilities are going to be put under an abnormally high… Read More »
One of the best ways to get a new product off the shelves is to promote it to other people’s lists. You get to tap into huge wells of existing traffic, many of which have a lot of existing trust already. In other words, you’ll be getting “warm” or even “hot” traffic that’s already pre-sold… Read More »
One of the best ways to get a new product off the shelves is to promote it to other people’s lists. You get to tap into huge wells of existing traffic, many of which have a lot of existing trust already. In other words, you’ll be getting “warm” or even “hot” traffic that’s already pre-sold… Read More »