Many businesses are now turning to Instagram for new leads and customers. The platform is undergoing significant growth and using Instagram Ads is a great way to reach people that other methods can’t. But a lot of people make mistakes with Instagram Ads so we want to highlight these mistakes for you so that you… Read More »
Instagram Story Ads were only introduced in March 2019. This caused a lot of excitement among advertisers as the story format is very immersive. Around 50% of brands that use Instagram have made story posts. Time spent on Instagram rose to around 28 minutes when they introduced the story format. What are Story ads? Stories… Read More »
If you want to start marketing on Instagram, then all you really need is an account. With an account, you’ll be able to start posting images and linking back to your page and your services. But while this is true, it’s also true that it’s worth going the extra mile in order to set up… Read More »
Instagram is extremely popular among internet marketers for a large number of reasons. This is a marketing platform with a great ROI, as well as a huge reach (1 billion active users). It’s also extremely trendy and popular right now, and showing no signs of slowing down or losing momentum (unlike Facebook). But there are… Read More »
The old saying goes that you ‘don’t sell hats, you sell warm heads’. This is one of the most useful sayings in business and one that everyone should always keep in mind. What does it mean? It means that you are not selling the materials themselves, but rather the way those materials make your customers… Read More »
Instagram is an incredibly popular and potentially hugely powerful marketing tool. Did you know that Instagram has 1 billion active users? That’s 1/7th of the population! Moreover, Instagram is extremely effective when it comes to promoting products and brands that have any kind of visual appeal. This will allow you to create an account filled… Read More »
The appeal of Instagram for many, is that it is a visual medium. If you have a fitness business, if you blog about food, or if you are a travel writer, then this is an ideal way to share what you get up to in a way that is immediately eye-catching and engaging. People will… Read More »
If you want to be a smash hit on Instagram, then you have to know how to take a good photo right? Instagram is a visual medium, and the nature of these images is photographic. If you don’t know how to take great photos, then you’re not going to be able to run a successful… Read More »
If you’re posting regularly to an Instagram account with beautiful images and you still aren’t seeing growth, then you might understandably find yourself feeling very frustrated. Perhaps Instagram just isn’t right for your business, you may think. Perhaps you’re doing something wrong? Unfortunately, the fact of the matter is that organic growth on Instagram takes… Read More »
Succeeding on Instagram usually means posting lots of beautiful images that you took on a smartphone. It doesn’t have to mean that of course. Some people will have successful Instagram accounts not made up of images at all. Others will use images that they have acquired, or will use a high quality professional camera. But… Read More »
Instagram can be used to sell literally anything, and is one of the most powerful and low-investment tools you can use in order to do so. The only issue, is that many people don’t quite understand how Instagram works, or how to accomplish this. How can a site where you post lots of images, with… Read More »
No one thing makes a successful Instagram account. Success on Instagram is the result of a smart strategy that incorporates a wide range of different factors. But with that said, one of the single most important aspects is to consider the role of your hashtags. Hashtags are some of the most crucial elements when it… Read More »
Being relevant at all times makes you look professional and consistent. It is always important to post images and short videos that are relevant to your brand. If this is done correctly, you stand a chance of making your Instagram page identifiable with your brand. On most occasions, businesses on Instagram make irrelevant posts that… Read More »
One impeccable way of building your local community on Instagram is holding an offline event. Make an attempt of breaking the online monotony and hold an actual physical event that allows you to meet your Instagram audience face to face. Inviting your Instagram followers to a physical event is highly likely to make them feel… Read More »
Beautiful visual demonstrations for your audience on your Instagram wall play a critical role of creating entertainment and passing information. Succeeding in business marketing on Instagram requires a number of strategies and practices that will leave your followers amused and excited. It is important to be cognizant of the fact that treating your esteemed audience… Read More »