Google analytics helps you differentiate what is working from what is not working on your site. Google Analytics is equipped with tools that analyze almost every aspect of your site from the technical setup, planning, implementation, site search, campaign tracking, as well as event tracking and configuration among others. Coupled with the right connections, tools… Read More »
One of the best ways for promoting a membership site and increasing traffic is using SEO to optimize your website for search engines like Bing and Google. While paid traffic like Google Ads can bring you instant results, effective search engine optimization can deliver a steady stream of new leads and visitors to your site… Read More »
Google Webmasters, currently referred to as Google Search Console (GSC) is instrumental when it comes to ensuring that your site is optimized for Google’s search engine visibility. Essentially, the Google search console helps identify issues with your site, which when addressed can help boost your site’s performance in search results. Optimizing the Google webmaster tools… Read More »
You may have created your email marketing campaign for both PCs and mobile devices. Perhaps your email marketing campaign already looks great on a mobile but what happens when the subscriber clicks on a link in your email? Where does your subscriber land up? If your mobile site doesn’t have a landing page SparkPage is… Read More »
Looking to get the most out of your Pinterest account? It’s all about tracking your pins’ performance. Without tracking how your pins are performing, you aren’t going to know whether they are effective or if you need to tweak how you do them. If you’re new to the site, you might not know how to… Read More »
Free SEO & Traffic report “An Intermediate Guide to Website Traffic” looks at: Search Engines & Accessibility, Site Speed & Performance, SEO, Why Using WordPress Helps SEO, Improving Traffic with Content, Link Building the Right Way, Using Paid Methods to Get More Traffic, Using Analytics to Ensure Success and 50 Ways to Get Traffic Ideas… Read More »
Traffic & SEO ebook “Beginner’s Guide to Website Traffic” covers: Getting Traffic: Quality vs. Quantity, How to Measure the Effectiveness of Traffic, Understanding Who Your Audience Is Exactly, 10 Easy – Free – or Inexpensive – Traffic Techniques You Can Use Right Now, 8 Tips to Improve Off-Page SEO, Content Marketing. Click “Beginner’s Guide to… Read More »
Developing a successful online business is not easy despite what you may have heard. You are going to need all of the help that you can get and there are lots of tools available to assist you. Here we will look at what we consider to be the essential tools that you need for your… Read More »
If you truly want to improve your business, get more customers and make more sales, then you need to mind your numbers. The metrics behind what is working or not working is very important. They say that only 20 percent of your actions make up 80 percent of the results. What if you’re working on… Read More »
A/B testing consists of having two versions of whatever you’re testing that are very slightly different. You then divide the traffic between the two versions and see which one converts at a higher rate. It seems simple enough but most marketers don’t even do it, even though it has shown time and again that website… Read More »