Create a Online Marketing or Promotion Video > Video Marketing

INTRODUCTION

Visuals have become the most effective tool for reaching bigger audiences. With the rise of many social networking sites like tik tok that support video feeds, many people spend hours glued to their screens. For any business, it makes sense to improve online presence through video marketing. It is easier to reach people via the type of media that they consume the most and that is why video marketing works.

However, while this audience might be ever green, you still have to find a way to get to their hearts. This means you have to come up with a really good video that attracts and engages your audience; you don’t want to bore them. Instead, you have to find a way to keep them entertained and informed about your product or service. With this in mind, let’s go through a few tips that can help you to create some very compelling videos for your business.

EQUIPMENT AND PLANNING

They say a battle is won the day before the actual fighting. This adage generally works when it comes to video marketing also. You need to have a general idea and outline of what you are going to do. The equipment you need depends on the type of video you are producing. For example, if you are doing a simple “talking head” video where you just sit before the camera and talk about your product or business, all you need is a good camera with good audio capture. But it does not only end there; you need also to have a good script of whatever it is you are going to say. Then you have to start worrying also about the lighting and your background.

Of course, the more complex and professional the video, the list of things to cross out grows longer. You might need extra equipment and a few professional hands to help you with the script and the mise-en-scene. This only to emphasize that the planning phase is very essential if you are to produce a very entrancing video for your business. Of course, you might embrace the whole “authenticity” paradigm and go ahead with spontaneity. It all depends on the type of clientele and demographic you are targeting.

WORK ON GETTING THROUGH TO YOUR AUDIENCE

Get to the “feels” of your audience; that is hit them where it matters—get them to feel things. Work hard on that emotional aspect of your video. Stephen King, who has made millions by playing around with various emotions and feelings of his fan base once said, “For me, that emotional payoff is what it’s all about. I want to make you laugh or cry when you read a story . . . or do both at the same time. I want your heart, in other words.”

This is, of course, the secret of his success. So, grab the attention and hearts of your targeted audience. People tend to share videos that move them, that speak to them. Speak out to them, reach out to their emotions and move them. Make them laugh, smile and feel safe; and make them feel like whatever it is you are selling is made specifically for them. That is the key to a successful marketing video. So when writing your script for your video, make sure to give that extra emotional kick.

EXPERIMENT WITH VARIOUS TECHNIQUES

In this post-modern digital age, we have done away with the notion of strict glossy images and still cameras. Many now embrace jerky camera movements and grainy images to add an ounce of spontaneity and “reality” to their feeds. This sometimes adds “grit” to your videos, and might work especially when targeting the adventurous and younger population.

Don’t stick to just one filming method. Try different techniques for different effects: from animated videos to a mélange of styles. For example you can use time-lapse shooting for a better representation of passing time. The bag of tricks is bottomless and use it to the full. This unpredictability will work to your advantage as you keep an expectant audience eager to watch your next video. After all, expectation enforces perception. Once you get the respect of your audience by keeping them curious, you are guaranteed successful campaigns.

STICK TO THE ESSENTIALS

Don’t waste video time with useless information. Instead, make videos with useful information so that you do not bore your audience. This does not mean that you have to be sterile and stiff in your presentation. Be as fun as you can be but do not dwell much on the less important stuff. People have busy schedules and they are largely utilitarian these days. So don’t waste their time by going around in circles. Make your video alluring and informational. Juggle along those lines, try not to make your video a cumbersome info-dump.

SEEK PROFESSIONAL AID

Some of the required effects in an effective video require some complex software and tools. This means that at some point in time you might need to seek professional aid. It might be in script writing or in the whole mise-en-scene of your video. To avoid mediocrity, you might need input from a set of professional eyes. It might be costly but it is less time-consuming and you will learn from those who have established themselves in the video making domain.

ADD A MUSICAL TOUCH

So far we have been so concerned with the visuals. Most people seem to forget how music adds a whole new dimension to a video. Music has the power to touch on the emotions of people and it reinforces the visuals giving them an extra punch. Many TV shows and movies were a success mostly due to the soundtrack.

Why not borrow a leaf from this book? Find the perfect soundtrack to your marketing video. Some people may forget what you said but the overall emotion of it lingers in them through the song you played. There are many sites where you can license some quality songs, from Amazon, Audio Lunchbox down to eMusic. These sites each have their own deals and you have to find the one that is convenient for you.

Once the perfect song is chosen, you need to work on the technicalities of when exactly you need to play it and at what volume. It has to be loud enough to be heard but not too loud to drown out what is being said in the video. You might need to hire someone with good musical taste to choose the best song that goes along with what you want to say.

ADD A LURE TO THE HOOK

First impressions are very important. You need to find a perfect lure to your hook; that is a perfect introductory loop to your video. Demand the attention of your audience from the first word, either with a very well-thought-out question or a loaded punchline. Work on your audience’s curiosity then hit them with that perfect song and work your script.

Not only do you need to work on the introduction, you need to also work on a cool exit. Execute a nice closing to your video that leaves your audience impressed and ready to watch the next video.

FINAL TOUCHES

When the script has been polished, music added and whatever effects you need are added, you need to let your video simmer. This implies adding some titles, credits and working on the graphics. The graphics and fonts depend mostly on what type of style you employed. Sometimes you might want to stick to simplicity especially if it is your first video. The more you progress and experiment, the more complex and professional your videos become. You might need a professional here to help you with the little subtle finishing touches.

There is a lot of software out there to help you along the way, some are complex and easy to use and some are rather time-consuming. You choose what suits your tastes. There is After-Effects which is ranked one of the best for motion graphics. You might need a lot of time and patience to familiarize yourself with it if you are a newbie.

PUBLISHING

Now comes the big moment. You’ve done all of the things that we talked about and everything is ready. First, you need to find a way of optimizing your viewership. To do that, you need find a very good title for your video. You need a very catchy and memorable title to your video. Sometimes you need to do a keyword research and use it in your video title so that your video can easily show up when people search for whatever theme is related to what you are saying.

Make sure your business can be noticed from the video. You need to make sure that your logo or brand name is clearly visible so that when viewers love what they see, they give credit to the appropriate business.

Add a short description of the video on the site you are posting your video. You might also add some extra links to your other products or business. This ensures maximum engagement and generates traffic.

Once all this is dealt with, you need to decide on the format of the video you are uploading, the resolution and other video settings. This, of course, also depends on the sites on which you are uploading your video. Sites like Vimeo mostly cater for high resolution and quality videos. Some sites where you can upload your video include YouTube, Facebook, Tiktok, Instagram etc. Each site comes with its own terms, conditions, quality, and size it caters for. Once you familiarize yourself with those, your video is ready to be released to the rest of the world.

CONCLUSION

Video marketing is an essential marketing strategy that is guaranteed to capture the attention of this digital generation. Your success depends mostly on your planning and organizational techniques. Patience, time and creativity are needed. You need also be adventurous enough to experiment with different techniques of engaging the shifting attention of an ever-dynamic audience. Versatility and flexibility are therefore a great asset.

Related Information Products –

Videly – Video Marketing Made Easy

Laptop Lifestyle Academy – Working Remotely

Creating Sellable Digital Products > Product Creation

Intro

If you follow trends and internet news, chances are you have heard the incredible stories of many people who have managed to make a fortune selling digital products online. These are not just stories, it is real. Home-based businesses backed by different digital information products are real and anyone can make a living out of it.

If you have ever searched for information on this subject it means you are interested and that’s a good start. Determination and dedication are probably the important qualities needed to run a successful home-based business.

If you have those qualities, it means you only have one thing to worry about before you start your journey to making money online: WHAT digital product can you sell?

Now that is a big and most important question. The success of your digital cash empire depends on product choice. If you pick the right product to sell you are well set to succeed.

Potential digital products to sell

You may already know this: there are many different digital information products that you can sell. They all come in different formats. That means their potential to bring income is also different depending on the audience and the person selling the product. Do not let this worry you though, in this report I will go through a number of high performing digital products that are bound to fetch you an income. I like to call these fail-safe products; they are destined to sell. All you have to do is to choose the one that interests you the most, do your market research and start selling. Let’s get started!

Ebooks

This is the cornerstone of digital information products. You have come across plenty of ebooks and you will come across plenty more. Be it an ebook on Amazon or a ‘how to guide’ on a blog, there is someone making an income from that product. Ebooks are the easiest way of making money online. You just have to make sure yours responds to the three principles of quality ebook writing:

1. Creative
2. Unique
3. Problem-solving

Think of any subject or topic.

Have you thought of one?

Whatever topic you thought of, there is an ever-growing population of internet users who will eagerly read an ebook on that very topic. If you apply the three principles I mentioned above, you can write an income generating product. It is that simple.

Most internet entrepreneurs that you come across online have made money selling ebooks. They still do and will keep doing it. Why? Take a look at these quick points:

• Producing an ebook is a one-time process. Once you have completed writing your content you do not have to rewrite it again. You will sell the same content forever to many different readers.
• Passive income – once published you do not have to do anything except market it.
• No expenses – you write and publish. You can get started anytime, no capital is needed.
• It is the easiest way to start making good money online.

You see how lucrative the ebook business is? It is literally a cash cow waiting to be milked.

So how do you get started?

Getting started with digital books

Your interests and skills.

Answer two simple questions before attempting to write a digital book: What interests you? How much knowledge do you have on each of these interests?

Finding your interest is important because if you work on something that interests you, you will never get bored and you will enjoy writing your book. The knowledge part ensures that you do ne get stuck in the middle and run out of information to complete the product. The good news about subject knowledge is you can research about it; the interests part, however, is not negotiable.

Evergreen niches.

Another good tactic when dealing with digital information products is to focus on the evergreen niches. There are many of them. These are topics that are strong and have been proven to command an ongoing audience. For example, a topic like weight loss, parenting, health etc. will forever have readers. Evergreen niches never fade; it is better to focus on such topic rather than hyped topics that fade.

Solve a problem.

People are always searching for a fix. Provide a fix to an ongoing problem and you have your Digital Cash Empire. Take a look at the following most searched questions on google:

How to get over a breakup.
Lose weight in a few days.
Home remedies for common.

Do those sound familiar? Maybe you have even searched for one of them yourself! Anyway, these are just a few examples of the kind of solutions people always searching for online. There are probably thousands and thousands more. Find a unique and creative fix to one of these menacing problems and you have yourself the best selling product. It is that easy.

Beginning point

If you are still not sure of where to begin, take a paper and write the following words:

‘How to…’

Now complete the sentence with as many things as you can. These should be things that you know how to do like the back of your hand.

Examples:
How to save electricity.
How to do your credit report.
How to train your puppy in 7 days.
How to lose weight in two weeks.
How to learn a new language in 28 days.

Those are just examples. Make your own list. Pick the most interesting and most searched for and start creating content. You have your ebook right there.

Mobile apps

iTunes and Google Playstore are billion-dollar empires. People make money by developing apps for those platforms. It is an evergreen market. It will not stop growing, in fact, many other platforms are emerging. That means more and more opportunities for app developers. But what if you have ZERO coding knowledge?

That is not a problem at all!

All you need is an idea. There are many freelancers online who will write the code for you at very affordable rates. Even better, there are platforms that sell ready to publish apps. There are platforms that sell source codes, reselling licenses and more. You do not have to be a programming guru to develop a mobile app.

Generating income from a kick-ass app

Put up the app on iTunes and Google

Those are the two leading mobile app platforms. Publishing your app on those two platforms is bound to give you an incredible amount of exposure. You can decide to make your app a ‘paid’ app, but raking up income from that can difficult unless your app is really excellent.

Freemium apps

Offering your up for free is probably the fastest way to make money. Free apps rack up downloads and those downloads can bring you income in a number of ways:

• Google download threshold: after a certain number of downloads, Google will pay you handsomely.

• Ads: you can publish ads within your app. The more downloads and users you have for the app the more you will make from advertisements.

• Paid upgrades and services: paid upgrades and add on’s bring in a lot of money. You offer the audience a free up, get them hooked and interested and propose paid upgrades to unlock extra features or services.

There are many other creative ways of monetizing your app. The basic principle is that you should have a viable app published on Apple and Google. There might be some publishing fees when getting started but once the app starts generating an income you will see how worthy the process is.

eCourses and Training

Online courses and training are becoming more and more popular. This another lucrative digital cash empire. People will pay to be taught a new skill. That is why platforms like Udemy and Skillshare are so successful. There is power in knowledge and most of all there is money in power.

Are you good at something? DO you have great knowledge about something?

You can create eCourses and train people online and make an income.

Will people pay for online courses?

Yes. People are looking to advance their positions and gain more knowledge. As long as the training module is worth it, they will pay for it.

So your challenge is creating a valuable course. Do not panic, it not difficult at all. The 3 principles of creating a valuable ebook apply here too:

1. Creative and fun
2. Unique
3. Problem-solving

People will pay to attend a creative, unique course that provides them with the skills they need to solve their problem. It is a basic concept really; people will pay to solve their problems. So if your training module answers to that it will sell and bring you income.

Why people make money by creating online courses?

Anyone can do it

If you have a skill or deep understanding of something you can create an online course about it and make people pay for the information. It doesn’t matter who you are.

Does not cost much to set up

Setting up an online course does not cost much. You will most probably pay to set up a website which is not much these days. Alternatively, you can join teaching platforms like Udemy and Skillshare. Which will help you hit the ground running.

Once your course is the setup you can keep making money from it for as long as you like. You can provide constant improvements to the course and make it more attractive but generally, it does not require much work after the initial setup.

A great tip:

To make even more money from your course is to provide it in parts. That way when a student completes part one they will be inclined to come back and enroll for part two or another related course. Make sure you maintain value though.

Related Information Products –

Affilorama – The #1 Affiliate Marketing Training Portal

Niche Marketing Toolkit – Biggest and Best Niche Marketing Package

Accelerating Your Profits > Affiliate Marketing

Introduction

Thanks to the rise and evolution of technology, affiliate marketing as we know it has changed forever. The change in the affiliate industry means that more opportunities are arising for those who know how to pick them. With the current environment, affiliate marketers can easily multiply their earnings to take home more income. If you are already in affiliate marketing, you need to take advantage of this shift and take a shot at financial freedom. If you are interested in advancing your affiliate marketing position and take your earnings to a whole new level, you will find this report to be of great use to you.

Together we will go through the different methods that can be used to accelerate and increase your affiliate marketing earnings. If well applied, you will begin to see dramatic changes to your income in relation to the efforts that you put in your affiliate business. The strategies that we will look at have proved to be the gold standard for affiliate tactics and almost each and every super affiliate is using them.

Engaging the audience

Affiliate marketing is all about engaging the audience and converting them into customers. If you can not engage an audience, you will never make a substantial income from affiliate marketing. So for anyone who is really interested in making the big bucks from being an affiliate, knowing how to engage the audience is of paramount importance.

What are the strategies that you can use to engage an audience?

There are many ways of boosting your engagement, most of them you already know or may have heard of. Some strategies are more efficient than others. We will only talk about the strategies that are guaranteed to get you good profits. The basics you already know: you need to have a functional blog and a killer sales page. The following tactics transcend blogging and put you right up there with the big boys who make big money:

Useful Reviews

Before people make purchases online, they check out the reviews and look for whatever information they can get to make an informed decision. The problem is that most reviews available online are fake. If you can provide real and honest product reviews for your audience, they will trust you and come to you for information. The more they trust you the more they are likely to respond positively to your campaigns and the more products you sell.

For most products, in order for you to be able to give real and honest reviews, you will need to actually use them first. Think of it as a direct investment into your reputation, giving fake reviews to promote your products can easily discredit your reputation if the product turns out to be of poor quality, once that happens your marketing career can take a huge deep downwards.

Once the audience knows that they can depend on you for providing real and useful reviews, they will keep coming back to read your opinions on other products and that kind of engagement can actually be your biggest push towards major profits.

So in order to give reputable product reviews, just be honest. Cover even the negative qualities of the product. Do not be afraid, you are only promoting a product not retailing. Your reputation will take you to the highest levels of affiliate marketing.

Product Comparisons

Just like in a physical shop, people comparison shop online. Since there are many different types of the same product, information that can help a customer make a choice comes highly appreciated. It plays to your advantage if you can help the readers gather all the information they need to make a choice, that is where comparing multiple products of the same type comes in.

Using comparisons, you can highlight different properties of a product and provide useful information. You do not have to be biased towards your own product, just a fair comparison with an honest conclusion is enough for the customers to make a decision. You will find that most customers will pick your product instead as they value the genuineness of your comparisons.

Webinars

Webinars make up the other half of interactive engagement strategies. You can turn to webinars for higher and better engagement, use live webinars to answer audience questions or even invite product owners to come explain first hand how their product works to the audience.

Here are some important tips concerning webinars in affiliate marketing:

• Affiliate marketing webinars should have active participants, try to keep the participants active by encouraging interaction during the webinar
• Engage the participants and keep them glued to the webinar by providing lots of free information about the product that cannot be found anywhere else.
• Featuring the product owner is a great way of getting people interested in the webinar and the product itself
• Always have a domain to redirect anyone who may be interested in the product during the webinar.
• There are many online platforms and tools that can be used to host and run webinars.

Adding value to products

Adding value to affiliate products is one of the best ways of ensuring that you get quick and big profits whenever you run a marketing campaign. There are various ways that can be used to add more value to an offer, some of the methods used by leading marketers include giveaways, bonuses, and discounts

Giveaways and Bonuses

You can giveaway freebies and bonuses to people who purchase a product using your link. The bonuses do not have to be anything big, just a small valuable gesture is enough to drive up your sales. As long as the freebies are relevant to the product being promoted it is fine. A good example of a bonus would be creating an eBook related to the product in question and giving it out as a bonus to anyone who purchases products from your sales page.

Coupons, Rebates, and discounts

Offering discounts in form of coupons and rebate is another brilliant way of adding value to a product. Everyone likes discounts and any form of discount no matter how small will for sure increase your conversion rate. You can use “exclusive” reduction codes that people can use when purchasing a product on your sales page.

The coupons and codes you can either make yourself using online tools or you can get from the product owner. They usually have a good number of those to give away when they launch a new product. If you cannot get exclusive coupons you can offer money rebates to the readers who buy the product at full price. Rebates should happen immediately when someone completes a purchase of the said product, that is how you maintain trust and get positive reviews and hype from the audience.

Conclusion

A lot of people still think that affiliate marketing is setting up affiliate links and waiting for customers to click and make a purchase but a lot has since changed. The business is no longer the same as in the beginning and a lot more carefully thought out tactics are now required in order to make significant profits. You need to implore strategies that get people interested, establish a neat reputation and add more value to the products that you promote.

Keep in mind that you are not the only one promoting a product, in order to make good profits you have to convince the audience that clicking and buying from your links are better than the next person’s links. And the only way to do that is to develop a good reputation through honest reviews and add value to the products. Make use of comparisons, webinars, and tutorials to provide useful information to the audience, in turn, they will reward you by making a purchase from your links.

Related Information Products –

Affilorama – The #1 Affiliate Marketing Training Portal

Niche Marketing Toolkit – Biggest and Best Niche Marketing Package

YouTube Your Way To Success > Free Video Marketing Ebook

Video Marketing info ebook “YouTube Your Way To Success” includes information on: Learn how to become a part of the YouTube legacy for Free. How to make your own videos for YouTube. Valuable tips on how to optimize these videos for effectiveness. Instructions on opening your YouTube account and maximizing results by using the best tools. Discover basic background knowledge and interesting facts about YouTube and social media marketing. Save precious time by following the Pros rather than learning through unnecessary trial and error. And more. Click “YouTube Your Way To Success” to download (1.1 MB pdf) this free Video Marketing ebook.

YouTube Your Way To Success Free Ebook

Profit From Private Label Rights Material > Using PLR Ebook

Internet Marketing ebook “Profit From Private Label Rights Material” includes main topics: Introduction, What Is PLR? Who Should Consider Using PLR? What Are the Benefits of PLR? What Should I Look for in PLR Content? How Do I Find PLR? What Are the Different PLR Rights and What Do They Mean? What Can I Use PLR for? How Do I Customize PLR? What Are the Big PLR Mistakes to Avoid? How Do I Create My Own PLR? and Conclusion. Click “Profit From Private Label Rights Material” to download (697 KB pdf) this free ebook.

Profit From Private Label Rights Ebook

Content Champion > Free Online Marketing Report

Content Creation and Marketing report “Content Champion” looks at: Introduction, The Importance of Improving Your Readers Experience, Maximize Conversion with Multiple Points of Entry, Protecting Your Content, Boost Sales with Previews and Think Outside the Sale. Click “Content Champion” to download (531 KB pdf) this free Online Marketing report.

Content Champion Free Report

Take A Look At These TikTok Statistics – Social Media Marketing

If you are new to TikTok then you need to know that it has experienced significant growth in the last two years. In the last quarter of 2018 there were more downloads for the TikTok app than there were for Instagram, YouTube and Facebook for both iOS and Android devices.

On the surface you might consider TikTok to be just another short form video app but it is much more than that and has absolutely captivated its audience many of whom just love to watch videos one after another. Many brands are now using the app for their marketing successfully. There are already a number of influencers who are willing to partner up to help you expand your reach on TikTok. In this article we will look at the most interesting statistics about TikTok which will encourage you to use it for your marketing.

More than 500 Million Users

TikTok now has over 500 million users and this is continuing to grow. When the Vine app was at its peak it had 200 million users. Instagram took 6 years to reach 500 million users and TikTok have done it in 2 years. In the month of December 2018 TikTok attracted 75 million new users!

The United States has over 26 Million Active TikTok Users

There have been more than 40 million downloads of the TikTok app since November 2018 in the United States. TikTok now owns Musical.ly and most of their users are still on TikTok. The number of users in the United States only makes up for around 5% of the overall users but it is growing and still a large amount.

The TikTok Audience is Young

Over two thirds of TikTok users are currently less than 30 years of age. In the United States 60% of their users are between the ages of 16 and 24. Over half of these young people use Apple iPhones. It is important that you keep this young demographic in mind with your marketing. They are looking for entertainment and fun so you will probably have to take a different approach than you would on other platforms like Facebook.

Around an Hour Per Day on TikTok

The average amount of time spent by a TikTok user on the platform is about 52 minutes each day. This is very impressive and taking the social media world by storm. In comparison users spend around 58 minutes on Facebook, 53 minutes on Instagram and 49 minutes on Snapchat and these platforms have been going a lot longer.

Huge Increase with In App Spending

A TikTok user has the opportunity to purchase coins in the app which they use on livestreams to send emojis. From October 2017 to 2018 there was a 275% upswing with in app purchases on TikTok.

Hashtag Challenges creating incredible Engagement Levels

The #tumbleweedchallenge created by Tonight Show host Jimmy Fallon resulted in more than 9 million video views and more than 8,000 user created videos. Fallon was so impressed he is now a brand partner with TikTok.
Another hashtag challenge that has seen incredible results is the #raindropchallenge. Here users use filters to stop the rain falling. This challenge has generated more than 690 million views since it started.

Related Information Products –

Affiliate Marketing Resources/Tools – Product Review Site

“Make Money Online” Resources/Tools – Product Review Site

How to Prepare for a Life on the Road > IM Lifestyle

Are you about to take the leap to become a digital nomad? Then congratulations are in order! This is one of the bravest, most exciting and most rewarding decisions you can ever make and will help you to enjoy a huge amount of freedom and success that most people never get to taste.

But it’s also going to be a challenge. You will be living without access to the creature comforts to which you have become accustomed. You will be working without an office. And you will be far away from your loved ones.
So how do you prepare for life on the road? Here are some top tips…

Practice

Here’s a tip you don’t hear often: practice! Once you’re out there in the middle of Thailand, it will be a little bit late to decide that your business model doesn’t work, or that you don’t like being away from home! So instead, a tip is to go on a shorter trip first and use this as an opportunity to test how well you can adapt. Or alternatively, why not try working out of cafes for a while first?

Invest in the Right Gear

There’s a lot of gear that will help you as a digital nomad. From a microfiber towel that will fold easily into a bag and dry instantly, to power bricks and portable keyboards. Get all of your gear ready before you travel and this will help you a great deal.

Get Everything in Order

You’re leaving the country partly to get away from all the admin that comes with modern life. But before you go, you’re going to have to do just a little bit more to get your affairs in order. That means thinking about who will look after your home when you’re not there. Is someone willing to come and look after your post?

It also means thinking about travel insurance. It means getting an account that you can use abroad. And it means finding the right mobile contract too so that you can make calls. Get any visas you need too and make sure that you have all your travel documentation in order.

Research the Place You’re Going

Digital nomads should always research their destinations before they set off. It is crucial to know where the free wifi can be located apart from anything else! Plus, it can help to have a few hotels in mind…

Related Information Products –

WritingToWealth.com – Write Articles from Home for Income

Laptop Lifestyle Academy – Working Remotely

Shortcuts to Working Less and Earning More > IM Management

In the 21st century, there is no shortage of ways to optimize earning while minimizing expenditure. There are many options available to online business owners. “Work smarter, not harder” is the mantra of many successful entrepreneurs, and it has a very specific application to online businesses.

Automate Your Workload

One of the best shortcuts to free up your time is to make use of automation tools. You can automate your social media posting and reputation monitoring, link building and analysis, meetings and appointments, marketing efforts, email lists, sales, and customer support. If you find yourself stressed out over the amount of work you have to do, consider that there is an automation tool available for it.

Outsource

Every person has unique strengths and weaknesses. There are some things you are going to hate doing, and some things that you will enjoy. This means that you can hire people to do the things that they love to do, but you hate. Freelancers and outsourcing agencies are available and they can massively assist in reducing your workload.

Hire a Virtual Assistant

A virtual assistant is a low-cost freelancer that completes all the jobs you need to get done such as data entry, meeting scheduling, emails and so on. You can hire them on an hourly basis to complete simple tasks. Finding the right one might take a while, but it can definitely turn out to be a shortcut to success in the long-term.

Collaborations and Networking

Connecting with people in your field is a quick route to growing your business. You can promote each other’s products and services. By leveraging the power of multiple platforms, you will be able to grow far faster compared to doing it alone. You can also network with people face to face. There is a growing number of digital nomad hubs across the globe, and you might find a group of them living near you.

Schedule Some Down Time

Rest and relaxation are vital and are a necessity to ensure success. One of the reasons you are creating an online business is to enjoy the benefits that it has to offer, such as flexibility and enjoyment. So make sure you take at least one day a week where you don’t do anything work-related. You can them come back to work on Monday morning completely refreshed and will see things from a clear perspective. Working too hard will not benefit you or your brand.

Related Information Products –

The Unselfish Marketer – Ultimate Membership Site for PLR, MRR and Resell Products

PLR-MRR.com – Private Label Rights & Master Resell Rights Products

Breath Fresheners Instant Mobile Video Site – Free MRR Video Site Builder Software

Free MRR (Master Resell Rights) video site builder software “Breath Fresheners Instant Mobile Video Site” creates video site that you can add ads with your Amazon & Adsense ID. Free MRR package comes with minisite page. View Demo Minisite for details. Click “Breath Fresheners Instant Mobile Video Site” to download (702 KB zip) this free MRR software.

breath fresheners video site builder MRR

How to Succeed On Instagram Without Taking a Single Photograph > Instagram Marketing

Instagram is extremely popular among internet marketers for a large number of reasons. This is a marketing platform with a great ROI, as well as a huge reach (1 billion active users). It’s also extremely trendy and popular right now, and showing no signs of slowing down or losing momentum (unlike Facebook).

But there are several things that might be holding you back from fully exploiting the potential of Instagram. One of those things, is the fact that Instagram – at least on the face of it – appears to require you to have some skill when it comes to photography. This is a visual medium and it trades in photos that have been taken on smartphones.
If you don’t have a high quality camera phone, if your business doesn’t have a particularly visual aspect to it, OR if you have zero confidence in your own ability to take artistic looking photos… then you might find yourself avoiding this particular social platform.

But here’s the good news: you can actually be highly successful on Instagram without taking a single photograph. Here’s how…

Stock Photography

One way to accomplish this is by using stock photography. Stock photography is photography taken from the web: websites that share photos for creatives to use, either for a fee or in some cases for free!
Most of these sites let you simply search for a term and then download the images you want to use. It’s a great way to find a large resource of images that you can share.

Editing

Another option is to use photography and then edit it. This can likely work in tandem with the stock option. In this case, you might search for photos of people standing on mountains, or making other accomplishments, and then simply add artistic filters and quotes about success and the like. It’s a simple and easy method that has worked for countless people!

The Work of Others

Many Instagram accounts are highly successful simply as a result of sharing photos that other users have taken. Alternatively, this could mean sharing art from others, or video. The only thing to keep in mind is copyright and fair play. Make sure you get permission from the creators. The good news is that in most cases they will be flattered you asked and excited to get the free exposure. Everyone wins!

Related Information Products –

Affiliate Marketing Resources/Tools – Product Review Site

“Make Money Online” Resources/Tools – Product Review Site

How To Get Started With TikTok – Social Media Marketing

Here you will learn how you can make a video and post it using the TikTok app. TikTok is a very popular social media app for short videos and when you create a video you have the choice of making it either up to 15 seconds or up to 60 seconds.

Create your TikTok Account

You will need to download TikTok for your iOS or Android device first. After installing the app you will need to create a free account. You will receive a number of prompts to do this in the app. It is possible to create an account using your existing Instagram, Facebook or Twitter accounts or with an email address. It is possible to create a new TikTok account using your mobile phone number as well. You will need to verify your new account and then you can change your profile name. The app will check that the name you choose is unique.

Watch some Videos

After creating your account you will see the page to view videos. If you really enjoy a particular video you can tap on the heart icon which is the same as giving a “like” with other platforms. You also have the opportunity to leave comments if you want. There is a “share” feature too so you can send the video to other social media platforms.
On the left of the video you will see an icon for the video creator’s profile. Tap on this and then you will bring up their profile page. Once here you can choose to follow this profile so that you will be able to see their future videos.

The TikTok Menu Bar

The menu bar for TikTok is at the bottom of the screen. You will see 5 icons on the menu bar. The first is a house shape and when you tap on this you will refresh your “For You” page which will use AI technology to present you with recommended videos to watch based on your history with the app.

Next along on the menu bar is the magnifying glass which takes you to the search function. With this you can search for specific TikTok user’s content, search by keyword or by hashtag. The next icon on the menu bar is a “+” which you can use to upload your own video creations.

The last 2 icons on the menu bar are “Notifications” and a person outline which takes you to your profile page. On your profile page you will be able to see all of the videos that you have uploaded to TikTok. You can also change your privacy settings within your profile page. There are three dots in the upper right hand corner of this page where you can change your account to private if you wish. All new accounts are created as public by default.

It is also possible to specify only certain TikTok users to view your videos and to leave comments on your content. You can also edit your current profile including the description and even the username. If you are a business and want to use TikTok for marketing then you can change to a Pro account from your profile page.

Related Information Products –

Affiliate Marketing Resources/Tools – Product Review Site

“Make Money Online” Resources/Tools – Product Review Site