Selecting A Cryptocurrency Wallet > Cryptocurrency Checklist 4

A cryptocurrency wallet refers to a virtual wallet that stores your cryptocurrencies and is characterized by a private key that validates transactions made using cryptocurrency. In essence, a wallet not only provides secure storage and safe transactions but further manages your cryptocurrencies. Cryptocurrency wallets are categorized as hardware, desktop, mobile, paper and software wallets. There are many wallet options in the market and as such, it is important to evaluate and compare features of myriad wallets before settling on one.

The security, affordability, and flexibility (in terms of ability to store multiple cryptocurrencies) should be among the core factors to look for when selecting your wallet. When selecting your wallet, it is important to determine your purpose for the crypto usage to ascertain its viability for your intended purpose. For instance, determine whether you need the wallet for daily transactions, long-term savings, short-term HODL or daily crypto trading.

In this checklist, you will be taken through the key factors and features to look out for in an ideal cryptocurrency wallet.

Security

1 How secure is the wallet?

2 Does it have a first line of defense in case of a compromise?

3 Does it integrate facial or fingerprint recognition?

4 Does it integrate facial or fingerprint recognition?

Private Keys

5 Do you have access to your cryptocurrency’s private keys?

6 Are your wallet’s private keys generated exclusively to your wallet?

7 Are you the only party with access to your private keys?

8 Is it non-custodial?

Fee Customization

9 Does the wallet contain fee customization features?

10 Is it flexible in terms of allowing users to determine exact pricing for specific crypto transactions?

11 Does it have preset options such as fast, medium and slow?

Reputation

12 How reputable is your wallet?

13 Does it offer readily available customer service (preferably 24/7 customer service)?

14 Are there in-built integration features?

15 How active is the wallet’s developer community?

Backup Features

16 Does it have backup features for your private keys?

17 Is the backup process automated?

User Interface

18 Is the wallet user-friendly?

19 Is it easy to set up and navigate?

20 Have you evaluated its mobility?

Shared Wallets and Other Features

21 Does the wallet offer a multisig option?

22 Does it have an unlimited wallet creation feature?

23 Does the display currency toggle between crypto units and local currency?

24 Is there access to decentralized exchanges and dApps?

25 Does it generate new addresses?

26 Is it a non-KYC wallet?

27 Is the wallet hot or cold?

Notes:

  • Some of the best wallets for security include Trezor Model T
  • Other wallet options include Ledger, Nano X, Mycelium, Exodus, Electrum
  • Search for forums and social handles such as Reddit associated with your wallet to see how it is reviewed

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How Creating a Webinar Teaser Video Will Triple Your Attendees > Webinars

So, you have a webinar coming up. You are really excited about presenting this information to your audience but you are worried that not as many will come as you’d like. Perhaps your last webinar didn’t go as well as you would have liked.

Well, you can often double or even triple your attendees with one simple thing: a webinar teaser video.

What is a Teaser Video?

Have you seen a movie trailer? If not, you really should get on YouTube more often. A webinar teaser video is like a movie trailer for your webinar. It should make people foaming at the mouth to get the information you are imparting.

You can have one professional produced, which costs several hundred dollars at minimum, or you can outsource voicework, whiteboard animation, video presentation and other elements to Fiverr. You can get stock music and footage online as well for a nominal fee.

Reasons Your Teaser Video Will Attract Attendees

These really are effective for a number of reasons. Here are several of those that show what a teaser video will do for those who see it.

– Viewers will see that you aren’t just an amateur with a slideshow presentation. They will consider you a professional speaker or instructor with the right teaser video and this will make them want to come if they are interested in the subject matter at all.

– You will be able to get your subject matter across much more effectively. People may not realize what your webinar is about or how much it will benefit them from your description or Twitter posts. But they will probably be much clearer about it after seeing a professionally produced video.

– You can include some aspects of the presentation that give them information they can’t get anywhere else. You can even play short clips from a past presentation so that they can see just how good your webinars are.

– If people like your video, the likes and comments that it gets will give people even more motivation to sign up.

– Posting a video on as many of the video upload sites as possible will mean that you reach a much wider audience and pitch your webinar to people that may not have known about it otherwise.

– Videos are much more popular things to share on social media so you will be spreading your message wider and farther.

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The Go To Market Technique for Facebook Groups > Facebook Marketing

Marketers may be familiar with the term Ego to market. Its essentially a marketing technique that involves identifying precisely who your target audience is for your product or service, locating where they spend time, and then creating promotions and posts that those people will see. For instance, if you were to sell gardening implements, then you might identify that your target demographic is gardeners, and you might head over to Gardeners Word magazine and pay for an advert in that glossy.

The result is that a huge number of the precise people who are likely to buy from you, will now see your product. That can of course result in a great number of sales. How do you do this on the web? One option is to use social sharing sites and social networks. Groups and subreddits are popular options. Find the right subreddit for your topic and share a post in there, and if it is shared and upvoted enough times, then this can lead to that post being seen by hundreds of thousands of people Ð this can even potentially lead to vast numbers of sales.

Unfortunately, this doesn’t typically work out that way. What is actually much more likely to happen, is that you share your post on a subreddit, and it gets buried to the bottom. Why? Because its not a perfect match for that community. Worse, is that it might get completely removed from the site and you could even be banned from that community! The vast majority of online communities do not like it when you share content that is clearly self-promotional.

But that’s why its so valuable to consider creating your own social group. When you do this, you can firstly choose precisely the topics that you will be sharing. You might opt to create a group discussing the exact niche that you will be selling to. These people will be likely to be interested in what you have to offer, because you made sure the group would target the exact right people!

At the same time, you are the owner and that means that you get the Finale say on the type of content that can be shared there. No one can deem that what you posted was inappropriate, and therefore you know your content isn’t going to get deleted. Create a small Facebook group in the topic you are targeting, invite people, and then let it thrive and grow on its own. Then, when you are ready to, post about your product or service!

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How to Create a Facebook Group That Runs Itself > Facebook Marketing

There are many great reasons to create a Facebook group for your business, but one of the most compelling is that this is a project that can run itself. Facebook groups are used by one billion people on the planet, and allow for a far more engaged and personal form of communication between brands and their customers. Despite these facts, a lot of companies simply aren’t using them. The reason for this is that they don’t feel they have the time or resources to dedicate to yet another marketing endeavor on Facebook! They’re already running a Facebook page and an advertising campaign!

But what if the group could run itself? What if you could set it up, walk away, and then come back months later to find it had grown huge? This is completely possible owing to the community nature of the group. A Facebook group allows people to discuss their favorite topics, share stories and tips, and generally Talk amongst themselves. While it can be useful to facilitate conversation in person, you aren’t strictly needed at all!

How do you get to this point?

First of all, you choose a topic for your Facebook group that is very niche. By doing this, you target a more select segment of the population, who are therefore likely to have more in common and therefore have more to discuss with one another.

At the same time, you need to make sure that there are clear and concise rules that help to set the tone for interactions and help people behave toward one another in a courteous fashion. There is an option in the settings to set this up.

By keeping your group private at least to begin with and inviting people manually/requiring approval for new members, you can thereby ensure that at least the first batch of members will have the right attitude. This will again hopefully set a a tone for the rest of the members and the conversation going forward. Another thing to consider is making some of your own members into moderators. That means they will be tasked with approving posts and members, and clamping down on any breaches of your terms. By using moderators, you not only offload some of your own work, but you also create extremely loyal followers in those moderators who will be pleased to have been chosen, and likely to feel even more committed to your brand as a result.

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3 Ways to Keep a Steady Flow of Content to Your Facebook Group > Facebook Marketing

Facebook groups are highly powerful marketing tools that can allow you to build an extremely engaged and loyal audience perhaps more so than other options such as Facebook pages. But while a Facebook group is unique in the way it often gets used, it still requires content and discussion to provide value. People came to your group because they wanted to discuss a subject they’re passionate about and learn more about it. If the group is empty, then they’ll leave. How do you keep your Facebook group full of great content? Here are three excellent options.

Research

One of the best ways to use a Facebook group is to share content you find on the web that you think your audience will be interested in. Ideally, this should be the kind of Higher caliber content that only those that are extremely well-versed in the subject matter would be interested in the kinds of stuff that your shallower blog might not share.
But where to get this highly engaging and fascinating content? The answer is to dedicate some time each day to researching topics. And one of the best ways to go about that is to head over to BuzzSumo (www.buzzsumo.com). Here, you can type in any niche and get a selection of posts that are trending on social media on that topic. This is an amazing strategy, because it lets you find content that you already know is capable of performing well on the platform. Another option is to sign up to other similar Facebook groups and pages and to use those for inspiration.

Allow Posts From Members

There are many different settings you can tweak in your Facebook group. One is to decide to allow members to post to your group or not. You can alternatively allow posts but require that all said posts are approved by a moderator.
By allowing posts, you empower your members to share content and start discussions, thereby ensuring a steady flow of new content and information!

Use Post Scheduling

Did you know you can schedule posts on Facebook? Write the post as you normally would, but instead of hitting post, hit the small clock icon next to that button. This way, you can choose when the post goes live.
If you know you’re going to be busy, then spend a day researching great content and then just set it to go live at set intervals.

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3 Ways to Get More Facebook Group Members > Facebook Marketing

The main benefit of a Facebook group is not that it allows you to grow your audience and reach lots of people. Groups, unlike pages, are typically quieter and less public. If you have your privacy set to private, then other visitors won’t even be able to see the content of a group until they join!

The benefit of Facebook groups is more about increasing the engagement with the followers you already have. And to that end, you need to think about what goes in the group more than how you promote it. BUT with that said, you will still likely want to grow your Facebook group to at least some degree, so that you can get the best ROI for the time and effort you put into it. Here are some easy ways to grow your member count.

Link to Your Facebook Page

If you have a Facebook page, then linking to that will mean that your group appears at the top and this will attract more of your Facebook page members. This is a great way to treat your Facebook promotion as a kind of sales funnel  taking your viewers from a less invested form of communication to one that involves them taking part more actively. At the same time, this can be a really good way to “wake up” your Facebook page, if it has become somewhat stale.

Talk About It Elsewhere

Another great way to get more people into your Facebook group is to talk about it elsewhere. If you have a blog or a YouTube channel, then make sure to actually mention your page and to make it sound enticing. Drop it into the conversation as often as possible, and choose your language carefully. Calling your members things like “VIPs” can go a long way to making the whole concept seem more exclusive and exciting. You can also use other types of incentive Ð for instance by offering something free from within the group only to members.

Run a Competition

Invite your members to invite other members to the group. The member who brings in the most new members wins something. This could be an ebook or something similar, or even mean making them moderators! Simply making more members into moderators can even have a similar effect as they will likely feel pride at being in that role and want to share what they are doing with friends.

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Benefits of Implementing Business Systems > IM Management

One of the best things that you can do for your business is to implement business systems. When you properly design and apply them, they will provide your company with many benefits. If you want to create a high potential company, you need to build viable systems that will allow your business to run without you. With the right business systems in place, your company will gain the following benefits.

Meet and Surpass Customer Expectations

Using a systematic approach to your marketing efforts will allow you to monitor the expectations and satisfaction of your clients. The subsystems that you put in place will analyze, measure, compare and provide you with possibilities for making a specific conclusion about what your customers want and what they don’t want. This will provide you with constant information about what you need to improve.

Produce Consistent Results

Systemization will allow you to repeatedly produce the same and better results every time. When you implement business systems, you can ensure that your employees will complete each task with the same consistent results, every time. Business systems will ensure quality in the completion of every task, every time, with the same quality as before.

Improve Employee Performance

Business systems will allow your employees to complete the same job in less time, increasing their productivity. As their productivity increases, so will their performance. The goal of business systems is to allow for the proper education and opportunities for all employees so that they can complete their work more effectively and efficiently.

Reduce Costs

When you don’t have to repeat activities several times to complete them, you will dramatically reduce your costs. Documented systems help to reduce costly mistakes and improve the quality of work that your employees accomplish.

Increase Profitability

With documented systems in place, you will see a marked improvement in your productivity and performance. This, in turn, will help to reduce the costs associated with running your business, increasing its profitability. Meeting and surpassing the expectations of your customers will help to build customer loyalty and increase referral rates, which have a direct impact on your company’s profitability.

To set up documented systems within your business, spend some time determining the repetitive tasks that can benefit from being systemized. The benefits you’ll gain by systemizing your business are much greater than the time and energy you’ll need to invest to get them up and running.

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How to Use Press Releases During Your Product Launch > Sales Conversion

When you are building up to a big product launch, your job is to ensure that you are building as much excitement, buzz, hype and anticipation for your product as possible. Imagine the excitement of your audience like a fire. Your job is to stoke that small ember to make it into a raging flame that will engulf the entire internet! One tool that can help you to do this, is a press release. But that’s also one of the most misunderstood tools in digital marketing, so read on to see how you go about using this properly…

What is a Press Release?

A press release is essentially a story that you are going to submit to media outlets. That might mean other websites and blogs, or it might mean magazines. Either way, you’re looking for people who cover breaking news in your niche and you’re going to give them the release which will basically detail what your product is, who it is for and why it is something people should be excited about.

But the key thing to remember here and what many marketers get wrong, is that the press release is for the readers. In other words, your press release needs to detail an interesting story that the magazine or website thinks its readers will enjoy. It is not enough to tell the writers about an ‘exciting new product’ because you both know it’s not that exciting if it’s just an ebook on fitness.

Instead, you need to talk about what makes it different and why it might change the industry (which may involve giving away some of your secrets). Either that, or you need to talk about the development process, or you need to run an event and then make the story about that event. In short, it needs to be something that people would want to read about – not just blatant self-promotion.

How to Make the Most of Your Release

The next tip is that you should consider picking just one media outlet and providing them with the press release. Media companies love to get exclusives and if you can provide one, then you may find that this makes that site or magazine much more likely to cover your story. Once they cover the story, you’ll find that all the other sites in your niche steal the story from them, thereby ensuring you still get coverage from everyone!

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5 Tips for Creating Effective Business Systems > IM Management

A business system, or standard operating procedure, is a guide that outlines the exact steps that need to be followed to complete a task. While seasoned team members already know how to complete the tasks, and think that documented business systems are unnecessary, when new employees are hired, having the business systems documented will help them complete their job and achieve proficiency. Recording your systems can be daunting but following some basic guidelines can help you find success. Here are five tips for creating effective business systems.

1. Be the Expert

It helps if you are intimately familiar with the task that you are documenting. Your personal experience completing the job can help but don’t be convinced that your way is the best way. Talk with your staff and take notes.

2. Make it Clear and Concise

When writing down the steps of a procedure, you want to be sure to use simple, direct language. Your business systems need to be understandable to anyone who has a basic, working knowledge of the industry.

3. Remember the Details

You want anyone reading these documents to be able to complete the task without having to ask questions. Be sure to include helpful hints to the steps involved. These could consist of specific locations of valves and switches or where needed supplies might be stored. When it comes to the position of valves and switches, consider making labels that you can refer to in the system documentation.

4. Link Related Procedures

Whenever possible, you want to cross-reference related procedures. Most business systems require users to perform multiple associated tasks for them to complete their goals. For example, a process for using the Print Preview function in your software should be linked to procedures for the Print function.

5. Combine Small Steps

Usually, when documenting business systems, it is best to only write one instruction per numbered step. However, you can often combine smaller steps to keep the document from becoming too lengthy. For example, “click the save button” and “close the application,” can be combined into a single step, “click the save button and close the application.” You can combine multiple steps when the concepts are simple. Well written business systems and standard operating procedures should leave the users feeling comfortable with the experience and confidence in their ability to complete the task without having to ask questions.

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3 Core Benefits of Using Google Docs to Systemize Your Business > Online Tools

If you aren’t already taking advantage Google Docs, you’re missing out on a powerful tool that can help you systemize your online business. Google Docs is a low-cost package of compelling products that enables you to create, edit, store, and share files with your entire team, no matter where they are located. Not only are you able to store information online with Google Docs, but the products are fully interactive and allow you to collaborate with your team in real-time. Here are three core benefits of Google Docs that will let you start systemizing your business.

Available for Different File Types

Today’s small businesses utilize more than text documents in their day to day operations. Using Google Docs allows you to share text documents, spreadsheets, presentations, drawings, and web forms with your team. The Google Drive add-on app will allow you to view audio files, image files, video files, Adobe system files, as well as Microsoft files.

Ease of Communication

Google Docs simplifies the work-based collaboration that is a part of corporate culture. Google Docs completely eliminates the lag time that exists when you email documents to other employees. The communication in Google Docs in real-time with access to all the reports on the drive available at any time and from any location. Files are easily shared making conversations among team members extremely efficient. For employees that work remote, Google Docs allows them to work with their team members together on a single document at the same time.

Flexible Connectivity

Google Docs runs in a web browser, which means you don’t need to install it on your computer like other word processing programs. This allows you to work on any computer that is connected to the internet. If you need to be able to work when you don’t have access to the Internet, you can still access all the documents with the help of Google Drive. This is an app that can be downloaded to your computer, so you can still have access to your documents even when you don’t have an Internet connection, making it a flexible option for your business. Google Docs is an easy to use and versatile program that allows you to collaborate with team members in real time. Documenting and implementing systems and processes for your business has never been easier when you utilize the tremendous power of Google Docs.

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Cost of Hosting a Killer Webinar > Webinars

Do you want to host a killer webinar that is absolutely going to knock your participant’s proverbial socks off? Then you may want to spend a little money and present a webinar that is better than any that they have ever seen.

A webinar like this may incorporate elements such as video, whiteboard animations, guest speakers, images, logos and of course, the best possible technology to present your webinar.

But what is all of this going to cost you? Can you even afford to present the most amazing webinar your audience has ever attended? Let’s find out by breaking down the cost of some of the more opulent add-ons to a commercial webinar.

Pre-Presentation Add-ons

– A promotional video, professionally made. You can probably have this done on Fiverr but not for $5. Find someone with great examples and pay their premium price to have a professional teaser video made that will attract people. Cost: $20 to $50.

– Advertising – you can find it pretty cheap. Again, outsource to Fiverr or another service provider. Cost: $30 to $100.

Multimedia Add-ons

– You definitely should add a slideshow presentation. It is a staple with webinars. Have yours designed by a professional if you want to rise above the crowd. Cost: $25 to $85.

– Buying stock images that make your point clearer can be a huge help with a webinar presentation. Cost: $5 to $20.

– Creating a logo for your webinar, made by a professional graphic artist, can make you look like you have a million dollar corporate budget behind you. Cost: $25 to $100.

Equipment Add-ons

– At least one good quality HD cameras and you may want to actually invest in three and place them at different angles. Cost: $25 to $150.

– Software to control the three cameras. Cost: $0 to $50.

– Software to control the audio – a digital audio workstation where you can adjust the equalization settings. Cost $0 to $100.

– A great computer that runs super-fast to make your presentation on. Cost: $700 to $1500 (unless you already have one).

Staff Add-ons (Cost: A steak dinner to $200)

– Someone to field questions and interact with the audience.

– Someone to control the three cameras and switch between them.

– Someone to help people who are having technical problems.

Set & Costume Add-ons

– Backdrop or professional set for you to be shown in. Cost: $10 to $500

– Suit or other professional clothing. Cost: $0 (you probably have some)

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Absolutely Essential Tips for First Time Webinar Hosting > Webinars

If you are hosting your webinar for the very first time, you are probably dealing with a bad case of nerves right about now. A webinar is over the internet, but that doesn’t make it any less daunting than standing up in front of people and giving a presentation.

Even though you can’t see them, you know they are out there, waiting for you to dispense wisdom like a monk on a Bangladesh mountaintop. With that in mind, here are some absolutely essential things that you should do (and don’t) on your very first webinar.

– DO conduct a dress rehearsal. Have a friend, family member or colleague sit through your webinar presentation and write down anything that went wrong or needs to be improved. Also, it would be helpful to know when they were bored so you can spice things up.

– DO have a tech expert on standby on webinar day. Just because everything went right on the tech side on the dress rehearsal doesn’t mean it will when you actually present your webinar. In fact, it probably won’t. NOTE: You can solve this by choosing a webinar platform that offers customer service with your session.

– DO remind your participants (and then remind them again). People are forgetful and some of them will forget until the very last minute.

– DO spend five minutes explaining how the webinar will work. Talk about how people can ask questions; explain if there will be a recording that they can review and anything else they need to know.

– DO dress for success. Maybe young Steve Jobs could get away with dressing in jeans in a t-shirt, with bare feet propped up on his desk, but you need to dress like you are presenting a grant proposal for money you really need.

– DO set up your lighting, camera, backdrop and audio properly. Make sure that you aren’t washed out or in shadow, that your backdrop is neutral and consistent (not your untidy living room), that your camera angles are good and that your mic is positioned properly.

– DON’T record your webinar on the same machine you are presenting on. You’ll probably have lag problems and sometimes this can result in lost audio, video or other elements.

– DON’T use budget equipment. If you are using a cheap microphone and webcam your presentation will have much less value to your participants.

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The 5 Best Benefits of Having a Membership Site > Online Business

There are countless membership sites on the Internet that come in all shapes, sizes, and flavors. In recent years, they have become even more popular due to their potential for generating a substantial recurring revenue stream for online business owners. If you haven’t started a membership site for your business yet, here are five of the best benefits for getting started on a membership site that delivers long-term results.

Long-Term Success and Loyalty

You will never achieve long-term success without loyalty. The loyalty you receive from paying members effectively increases acknowledgment and engagement, whether it is in the form of blog comments or the purchase of additional services. With a membership site, you provide new opportunities not just for your paying members, but for yourself as well.

Build Your Brand

Having a membership site is a legitimate way to help others. The services you’re offering with your membership site isn’t just a small part of your blog that you use for extra income. Instead, it is a living, breathing, reputable brand. This particular business model helps you make a name for yourself and increase your overall credibility as an entrepreneur.

Increased Security

One of the more vital benefits of having a membership site revolves around quality control. When you own the property, you have the power to help your members and yourself in the best way possible. You are the master of your domain, which allows you to help your business and customers succeed beyond their expectations.

Experience and Accountability

A membership site will provide you and your customers with an endless learning opportunity. It forces you to stay on top of your game and continue to explore new ideas and ways to improve your offers. This not only allows for new market research but technical management techniques as well.

Launching a New Service Becomes Easier

The benefits you receive from your membership site doesn’t end with your current one. More often than not, you can come up with variations of your membership site’s broad subject to launch other websites that are loosely based on the same idea. It also allows you to introduce a higher-paying tier of your existing business. An added benefit is that you already have a loyal audience, which can help you hit the ground running with the newest membership offering.

Staring and running a membership site takes a lot of work. However, the benefits that you receive from running a successful membership site are extensive.

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