There are so many introverted and shy individuals who would love the opportunity to have a work at home career as an entrepreneur, but who dread the thought of putting themselves out there to a public audience.
If this describes you, you may be sabotaging your success with this limiting mindset. You are undermining your ability to lead people just because you fear the attention you might get.
Becoming an online entrepreneur provides ample opportunity for you to guide others in whatever way you choose. To start with, you can use a pen name or a brand name to protect your identity fully.
In addition to those protections, you can go one step further and lead your audience without ever showing your face to them. There are hundreds of solo entrepreneurs who release dozens of info products that are either fully text based or rooted in video technology where the screen records the computer or a series of slides.
There is no rulebook that says you must post a picture of yourself or show yourself on screen during a video presentation. However, allowing people to get to know the real you does further their ability to trust that you are an ethical individual to do business with.
That doesn’t mean you will be forced to put yourself out there publicly if you don’t want to. There are other ways to prove your worth as a leader, including gifting people a free taste of your insight in the form of a lead magnet.
Putting yourself out there is not always about protecting or sharing your identity. Sometimes, it’s simply a matter of being brave enough to share what you know. Even if you stayed completely nameless and faceless, it can be unnerving to share ideas and have the potential for them to be rejected or ridiculed by your audience.
The best way to overcome this fear is to test the waters by helping others for free. You can create free courses and lead magnets and drop them into the marketplace to receive feedback on your deliverables.
You may have heard of Travis Sago. His strategy of giving away his Bum Marketing Method course for free, not only gained him praise for helping others at no cost, but it quickly built his list for future sales and commissions.
You can be strategic in how you boost your confidence in putting yourself out there. Even if you don’t create an entire course to release publicly, you can help a few select individuals one on one and get an idea of how well your leadership is received.
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