The ultimate goal for any business with potential for growth is to increase traffic and generate leads with potential for conversion. There are myriad ways for driving traffic to your domain that include both free and paid strategies. Free traffic boosting approaches include search engine optimization, advertising in your social accounts, and blogging whereas paid strategies include leveraging paid ads to drive traffic to your domain.
Keyword optimization remains one of the most effective approach in driving organic traffic to your domain. As such, in addition to leveraging both free and paid traffic boosting strategies, it is imperative to ensure that your selected domain name is keyword-rich or is based on topics, ideas and issues that are currently trending in order to boost ranking.
1 Leverage domain keyword optimization for higher ranking on SERPs
2 Optimize your domain for type-in traffic
3 Place links with relevant anchor texts to your domain in your websites
4 Utilize domain for-sale landing pages
5 Optimize your domain for-sale landing page for SEO
6 Consider email marketing
7 Improve organic click-through rates
8 Create domain names based on viral and trending issues/topics
9 Create an email list for your email campaigns
10 Advertise your domain name across your social media handles
11 Include links to your domain name seller profile in your emails and social media accounts
12 Leverage paid and display ads to boost traffic
13 Source assistance from domain brokers
14 Build quality and relevant backlinks
15 Consider creating relevant content on YouTube
16 Leverage your LinkedIn profile to promote your domain name
17 Check that your domain name is set on auto-renew
18 Optimize your landing page for mobile usage
19 Utilize Google retargeting ads
20 Consider platforms such as Taboola and Outbrain to create traffic to your domain
21 Purchase Facebook ads
Notes:
- Consider using Google Analytics to track and monitor the source of traffic to your site in order to create targeted ads