Selecting or purchasing a unique domain name is the first step in the domain flipping process. The next step after registering a domain to your name is promoting your domain name to potential buyers and potential domain brokers.
Promoting your domain name is a way of increasing traffic and leads to your domain. When promoting your domain in the marketplaces, it is important to inform potential buyers why your domain name is valuable to boost engagement. In essence, your promotion strategies should further be focused on boosting both inbound and outbound engagements. Marketplaces and domain registrars are some of the most effective promotion sites for your domain name.
This checklist provides tips and guides for promoting your domain name.
Part 1 – Marketplaces
1 List your domain name for sale in major marketplaces such as Sedo, GoDaddy, Afternic
2 Consider listing your domain name in multiple marketplaces
3 Consider listing your domain on brandable marketplaces
4 Brandable marketplaces include BrandRoot, Catchy, BrandBucket, Squadhelp
Part 2 – Social Media
5 Leverage the power of social media to promote your domain
6 Schedule times for your social media domain promotion sites
7 Determine your niche and send targeted social media posts
8 Use hashtags on Twitter, Facebook, and Instagram to promote your domain name
9 Include links to your seller profile in your social media accounts
Part 3 – Registration Streams
10 Use your domain registrar to promote your domain
11 Include a description detailing why your domain is valuable to buyers
12 Include a buy-it-now price in your auction to capture buyers’ interests
13 Include part of your contact in the Whois section to allow potential buyers to contact you
Part 4 – Others
14 Post links of your seller profile in your LinkedIn profile
15 Optimize keywords and SEO
16 Use your website to promote your domain name
17 Source for the services of domain brokers
18 Leverage high value themed auctions as promotional strategies
19 Send promotional content to your email list
20 Leverage online advertising
21 Send requests to your contacts
Notes:
- Use viral strategies such as hashtags on Twitter to promote your domain
- Consider using hashtags such as #domains and #selldomains on Twitter
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